our story
Committed to extraordinary
We have a single purpose: to create and sustain extraordinary places that shine brightly for generations to come.
Rayonier owns large stretches of land in the southern and northwestern United States and in New Zealand. We’ve carefully managed this land for decades, sustainably growing and harvesting timber. And in locations such as northeast Florida, where economic growth is generating a need for new homes and workplaces, our mission is not only to meet this need but to apply a level of thoughtfulness and design that uplifts the lives of residents, strengthens the local economy, improves civic infrastructure and protects the natural environment.
Through our subsidiary, Raydient Places + Properties, we are the master developer of Wildlight. And we’re bringing to life a long-term vision for a new kind of town, embracing the spirit, history and spectacular nature of the Florida Lowcountry.
How we think, what we strive for
To improve lives, the landscape and the larger community.
Design for human scale to inspire the human heart.
Pursue grand ideas with small, powerful steps.
Because the best places have a clear, reductive sensibility.
Give people what they want even if they can’t articulate it.
Create resilient places that get better over time.
Be part of the region’s natural evolution and ecosystem.
Provoke convention. Break through to the new and the now.
Vision and action. Art and science. Magic and logic.
Rather than status, design for comfort and connection.
Never stop asking: how can we make it better?
Be honest. Keep our promises. Don’t forget our purpose.
Higher vision,
greater resources
To create an extraordinary place, you have to put in an extraordinary effort. It requires a bold plan matched by an equally bold commitment. A deep investment of talent, time and capital. There aren’t many organizations capable, or perhaps willing, to operate in this way. We’re proud to be one of them.
Real community
To us, there’s a difference between building a community and building community. We look for opportunities to partner with other organizations that can help us create places that are more vibrant, enriching and alive. In Wildlight, for example, we’ve joined with UF Health and the YMCA to weave health and wellness right into the fabric of the community. It’s all about finding the larger themes and natural synergies that bind us all together.
Deep-rooted sustainability
When you’re part of a century-old tree-growing company, caring for the planet is simply part of your DNA. At Raydient, we believe that conservation and community go together naturally, each one enhancing the other. And in Wildlight, our concern for the fragility of nature and the preservation of natural places is expressed in a growing number of community features and initiatives.
Water conservation
Reused-water irrigation and regional scale wetlands system preservation
Transportation
Walkable community design and electric vehicle charging stations
Tribute Architecture
Honoring local design innovation, integrating regional and natural materials
Community and Inclusivity
Housing mix, community activation, health and wellness programming
Stewardship District
A special purpose governance to manage and sustain environmental and community resources
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